Full Name
Fran Harris
Job Title
Founder
Company
Electra/The Athletic Club
Speaker Bio
Fran Harris is the Founder & CEO of Electra Beverages & Nutritionals, a better-for-you electrolyte drink company she launched in 2021 on ABC’s award-winning reality business show, SHARK TANK. She’s also Founder/Owner/Operator of The Athletic Club, a DFW-based portfolio of indoor and outdoor multi-sport sports complexes.
Over the past 25 years, Fran’s sneakerprint includes a sports executive career that spans sports marketing, media, tech, management and investing. She’s produced 300+ camps, combines, tournaments and events with partners that include NBA, WNBA, NFL, iBall, Skills Pay Bills, City of Austin, LA Fitness, and 30+ universities including her alma mater, The University of Texas Longhorns.
The former host of HGTV’s renovation show, “Home Rules”, Fran has been featured in hundreds of media outlets as a business, sports and media thought leader including The Today Show, Good Morning America, CNN, CNBC, MSNBC, FOX Business News, and magazines Black Enterprise, Inc, and Entrepreneur. A former ESPN Announcer, Fran brings 20+ years on-air and production experience as a play-by-play announcer, color analyst, studio host, sideline reporter, game commentator, and podcaster. She’s currently a color analyst for the WNBA franchise, the Dallas Wings.
At the University of Texas, Fran led the Longhorns to an undefeated (34-0) NCAA Championship in 1986. A decade later she played on the WNBA's first championship team with the Houston Comets. Fran earned a BA, Journalism and MA, Journalism from the University of Texas at Austin, and a Master of Science in Tech Commercialization from The University of Texas McCombs School of Business. The author of more than 20 books including HOUSTON BY MORNING, a novel set in the world of women’s pro hoops, Fran’s also a filmmaker and content creator, who produced and directed A LEAGUE OF OUR OWN, a feature length documentary about women’s professional basketball, which debuted in May 2024. Today she’s leading the charge to bring a WNBA team to Austin, Texas.
Over the past 25 years, Fran’s sneakerprint includes a sports executive career that spans sports marketing, media, tech, management and investing. She’s produced 300+ camps, combines, tournaments and events with partners that include NBA, WNBA, NFL, iBall, Skills Pay Bills, City of Austin, LA Fitness, and 30+ universities including her alma mater, The University of Texas Longhorns.
The former host of HGTV’s renovation show, “Home Rules”, Fran has been featured in hundreds of media outlets as a business, sports and media thought leader including The Today Show, Good Morning America, CNN, CNBC, MSNBC, FOX Business News, and magazines Black Enterprise, Inc, and Entrepreneur. A former ESPN Announcer, Fran brings 20+ years on-air and production experience as a play-by-play announcer, color analyst, studio host, sideline reporter, game commentator, and podcaster. She’s currently a color analyst for the WNBA franchise, the Dallas Wings.
At the University of Texas, Fran led the Longhorns to an undefeated (34-0) NCAA Championship in 1986. A decade later she played on the WNBA's first championship team with the Houston Comets. Fran earned a BA, Journalism and MA, Journalism from the University of Texas at Austin, and a Master of Science in Tech Commercialization from The University of Texas McCombs School of Business. The author of more than 20 books including HOUSTON BY MORNING, a novel set in the world of women’s pro hoops, Fran’s also a filmmaker and content creator, who produced and directed A LEAGUE OF OUR OWN, a feature length documentary about women’s professional basketball, which debuted in May 2024. Today she’s leading the charge to bring a WNBA team to Austin, Texas.
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