As U.S. Chief Marketing Officer of PointsBet, Kyle Christensen oversees PointsBet's overall marketing strategy, working closely with core partners to drive product growth and gain overall market share in one of the fastest-growing industries in the world.

Christensen comes to PointsBet with nearly 20 years of high-profile marketing expertise in developing fully integrated content, brand, television, film, consumer, product, and partner campaigns. He previously worked as the head of U.S. brand and consumer marketing for Facebook, leading the company's first-ever brand marketing campaign, More Together. Before Facebook, Christensen held key executive roles at National Geographic and Netflix.

The Loveland, Colorado native brings a love for sports, tech, fashion, film, and entertainment that has translated into a strong experience with the world's most respected companies, brands, TV, movies, filmmakers, celebrities, and athletes. He earned a Bachelor’s degree in business marketing from the Metropolitan State University of Denver.